
We help SMEs across the GCC and Middle East make better decisions—by turning strategy into measurable performance, stronger profitability, and an organization built to execute
Strategy with Impact
Strategic opportunities and trade-offs through a fact-based assessment of markets, capabilities, and competitive position
Profit drivers and leakages through a fact-based analysis of revenues, costs, pricing, and operations, and prioritize actions to improve margins
Roles, accountabilities, and ways of working to support the company strategy, and drive a strategic transformation
And More...
Key Facts
USD 1Bn+
Value created to clients
14+
Years of strategy experience
7
Markets covered
1. Free Consultation
Conduct an introductory call to understand your business, challenges, and goals
2. Data Collection & Preparation
Collect key data financial & organizational data and schedule required interviews
3. Detailed Study
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Conduct a detailed company evaluation to identify clear recommendations and an action plan
4. Ongoing Support
Provide implementation support through check-ins & KPI tracking to ensure the plan turns into results
Profitability Improvement — Telecom
Identified EBITDA improvement levers and delivered ~USD 20M annual impact through 10 prioritized initiatives.
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Valuation — Food Processing SOE
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Conducted the valuation of a food processing company generating USD 500M in annual revenues, supporting investment and decision-making.
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Growth Strategy — Mobility Operator
Built a 5-year revenue diversification strategy across 7 markets, identifying 8 growth plays with potential to scale revenues 4x over 10 years.
Commercial Due Diligence — K-12 Operator
Assessed market dynamics, growth outlook, and financial projections for a schools operator generating ~USD 200M annual revenues.
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Revenue Growth — GCC Municipality
Identified revenue enhancement opportunities across existing and new strategic services and investments, delivering a total uplift of USD 200M.
Founder & CEO — Tech-Enabled Property Inspections
Built and scaled a property inspections business end-to-end including market validation, pricing and methodology design, digital platform development, go-to-market, hiring, and operations.

Management consultant with entrepreneurship experience


Education
MBA from INSEAD in Singapore / France.
Master in civil engineering from Université Saint Joseph, ESIB in Lebanon
Experience Snapshot
14+ years of strategy & execution experience
Led 30+ strategic projects for leading entities across the GCC
Founded a tech-enabled property inspection company
Sectors
Get in touch to discuss your business challenges and explore how ABS Advisory can support your strategy, profitability, and transformation priorities.
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